Session Description:
When your development shop needs to make a huge change that impacts the majority of staff – and external audiences – it involves a shift in culture that can be hard to encourage. In this session, learn about the complete revamp of prospect management at the University of Calgary: how they went from an open cultivation culture where any prospect could be engaged by anyone, to a collaborative prospect management system with assigned prospects and cross-faculty strategy and prospect development. Learn about the project management and change management that made this culture shift a success, and key strategies and prospect management essentials you can implement in your own shop.
Highlights:
-
Best practices in project management
-
Best practices in prospect management
-
Managing significant culture change in complex organizations