Speakers
This presentation will examine the process of identifying, evaluating, and securing corporate sponsors for a major community event. Will spend time looking at a recent project for a client.
Learning Outcomes:
- Identifying potential corporate prospects whose giving interests are aligned with an event
- Assessing the ability and affinity of the identified corporate prospects
- Mapping out clear entry paths to decision-makers using targeted prospect research
Stream: Prospect Research & Strategy
Format: Case Study
Ideal Industries: Animal Welfare & the Environment; Arts & Museums; Community Services; Healthcare; Higher Education; International Aid; and Religious